How I Secured $40k in Renewals–in Under 2 Weeks
Hear how Melanie Cunningham of Shakefork Community Farm delivered a 70%+ CSA early renewal rate and $40,000 in sales — in less than two weeks.
How she structured her renewal offers to reward loyal members first
The multi-channel rollout she used (email, SMS, flyers, social)
Why setting deadlines + instant-value perks drove fast signups
What she’s doing differently this season
Copy/paste templates to use this season
Your Renewal Rollout Toolkit
On-Demand Recording
Hear Melanie's insider tips and tricks she's learned after following this strategy for 5+ years.
Renewal Campaign & Calendar
Get Melanie’s step-by-step playbook to keep on hand and reuse every season.
Copy/Paste Templates
Ready-to-use email, social media, website, and print templates to launch your own campaign.
Meet Melanie
Melanie Cunningham runs Shakefork Community Farm, a regenerative, Oxen-Powered farm in Humboldt County, California. Last fall, she secured $40k in renewals in less than two weeks by following a simple strategy–and she’s ready to share the exact playbook with you.
60%+
Early Renewals
$40k
in < 2 Weeks
90%
Enagement
Through email & SMS