Included in your $1,000 marketing credit
Turn your farm into a place people pay to visit.
Heather Ponce hosts weddings, retreats and gatherings on her farm in Boulder County, Colorado, and teaches 17,000 followers how to earn from their own land. Business Pro members can book her one-on-one to work out what their farm should host, and what to charge for it.
- Weddings — what to host, and what to charge
- Workshops — small paid groups on the farm
- Stays — retreats, camping and RV nights
- The county — what to ask before you build
Request your session
In the questions box, tell her what your land already has (a barn, a creek, a view) and what you’d like to host.
Loading the request form…If it doesn’t appear, email michelle@gofarmhand.com and we’ll book it for you.
A 30-minute video call, one-on-one. $100 of your $1,000 annual Business Pro marketing credit — no separate charge, no card.
Where she’d start
Three things she’d do this week.
Farmers ask Heather where to begin more than anything else. Her answer works with the land as it is today, before you build or buy a thing.
Request your session-
1
List it as a photo location.
Photographers, families and brands look for places with texture and light. Heather suggests $150 to $300 a session on a site like Peerspace.
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2
Open it to RV travelers.
Travelers on Hipcamp and Harvest Hosts go looking for working farms to park on overnight. Flat ground and your view is enough to start.
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3
Host one small workshop.
Candle pouring, flower arranging or a farm-to-table cooking class, for ten to fifteen people. Ten guests at $75 is $750 for an afternoon, and Farmhand Events can sell the tickets.
Who you’ll be talking to
Heather Ponce
Heather founded Gather & Grow to help farmers turn their acres into income, through weddings, wellness retreats, farm stays and workshops. She shares what she’s learned on Instagram, from pricing a first workshop to what to say when you call county planning.
Her own place, Salt Creek Farm in Boulder County, Colorado, hosts weddings, retreats and gatherings.
The features you overlook are often what people will pay to experience.
She came to this work the hard way. After the 2008 recession and a run of personal and financial losses, Heather rebuilt her life around land, family and community, and fought to keep the land she loves. Now she helps other landowners find new ways to earn from their land and hold on to it.
Hear her story
Heather on Aligned & Alive, Episode 20: “What Grows After Everything Falls Apart.” 36 minutes.
Heather Ponce, Gather & Grow
- FirmGather & Grow, farm events and agritourism consulting
- FarmSalt Creek Farm, Boulder County, Colorado
- HostsWeddings, retreats and gatherings
- Following17K on Instagram
How it works
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01
Submit the form
Heather will look over your website and socials, then reach out to set a time.
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02
30 minutes on video
One-on-one. Bring photos of your land and the ideas you’ve been sitting on.
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03
No charge, no invoice
Each call draws $100 from your $1,000 annual Business Pro marketing credit — up to ten a year, if that’s how you want to spend it.
Not on Business Pro yet?
Join this fall and you get $1,000 in marketing credit now, and another $1,000 in January. It covers calls like this one, plus a multi-page website, ads, print and 1:1 coaching with Ari.
No sales team — every call is with Ari, our founder.