Pricing Power
Do you make money on every sale?
Count your own hours, and a sale that looks profitable can turn out to lose money. See what yours really costs, then decide what to charge.
5 steps · about 3 minutes · typical numbers filled in for you
One $32 orderExample
Growing or raising it$17.30
Packing it$3.56
Delivering it$3.32
Running the farm$8.62
What it costs you$32.80
What you charge$32.00
$18.14 of that cost is the kind farms leave out, like their own hours. From the calculator’s starting numbers: 150 customers, 20 orders each.
New every Friday
Four new pieces through Nov 13, and three you can use today.
Pricing Power calculator
What to raise, when, and why · about 3 minutes
How Pure Land Farm Makes 25% of Its Revenue Before Anyone Picks
Megan Neubauer, Pure Land Farm · workshop
The $200K USDA Grant Most Farms Don’t Know They Qualify For
Stephen Ussery, Stewards Unlimited · workshop
You can sell. Can you be profitable?
Ari Memar, founder of Farmhand · blog
Nobody Likes Raising Prices
Noah Munro, BaseWorks Consulting · video
When to raise prices, and what to tell customers
Evan Driscoll, Good Roots · video
How Katie raised her prices this year
Katie McDowell, Armagh Creamery · video and outreach templates
Talk it through with someone who’s done it
Noah Munro
Pricing & product costs · BaseWorks Consulting
“I’ve seen gallons sold for $17 sometimes with the right story and branding.”
Evan Driscoll
Margins & planning · Good Roots
“It’s hard to increase your prices if you don’t know what your margins are right now.”
Stephen Ussery
Grants & financing · Stewards Unlimited
He has helped Farmhand farms win the USDA Value Added Producer Grant. Bring your sales records and he’ll map the grants and financing that fit your farm.
Expert calls are for Farmhand farms. Business Pro credit covers Noah’s and Evan’s, and Stephen’s consult comes with every Farmhand plan.
Want this with your real numbers?
We pull your sales from QuickBooks, your POS and your other tools, build your margin profile with you, and help you decide what to change first. Every call is with Ari, our founder.
“I have yet to see a price increase that has had a negative effect on the business.”Ari Memar, founder of Farmhand